Life Sciences

Life sciences organizations need to integrate diverse, fragmented healthcare real-world data (RWD), address complex interoperability challenges and develop a scalable platform for centralized data access and collaboration.

CitiusTech helps life sciences companies integrate, ingest and leverage diverse RWD data sets across EHRs, claims, syndicated data, social determinants of health (SDoH), SaMD and medical imaging. We provide data, analytics and AI solutions to address key industry challenges around RWE, comparative effectiveness research, collaboration, clinical decision support, disease progression models, statistical modeling and simulations, etc.

Clinical research teams need to leverage digital technology for real-time information access, collaboration, risk-based quality monitoring, virtual clinical trials and enterprise data strategies to improve clinical trial efficiency.

CitiusTech provides business consulting, digital engineering, analytics and AI solutions to drive innovation and efficiency at every stage of the clinical research value chain – patient consent, recruitment, clinical data capture, data exchange, remote monitoring and provider-sponsor collaboration. We have a strong understanding of clinical data from EHRs, EDC, CDMS, CDISC, imaging, clinical notes, omics, digital biomarkers and wearables.

CitiusTech provides specialized solutions to power digital transformation across patient engagement processes – including mobile app development, IoT / device integration, integration (EHR, payer systems, pharmacy software), enterprise information strategy, analytics and AI / ML (chatbots, self-diagnoses apps, facial morphing).

We leverage digital technology and industry partnerships to transform patient experiences in the areas of remote patient monitoring, patient engagement, medication adherence, patient recruitment, virtual clinical trials, patient-HCP education and patient hubs. We also have advanced patient analytics and reporting capabilities for specialized processes such as medication adherence, AE dashboard and claims analytics.

Labs and diagnostic services providers need to leverage secure, IoT-based, connected health ecosystems to enable seamless data sharing and weave intelligence (AI/ML) into key business processes.

CitiusTech enables organizations to conceptualize and implement their lab-of-the-future, through a portfolio of offerings across digital engineering, IoT / device integration, mobile apps, AI, predictive analytics and smart automation. We enable seamless capture and transformation of diverse data (sensors, LIMS, ELNs, instruments, research, manufacturing and commercialization) for analytics and decision support use cases.

CitiusTech offers end-to-end consulting and digital technology solutions for commercial launches, brand management, digital and multi-channel marketing, cross-channel coordination, regulatory compliance and content management. We have strong expertise in product lifecycle management, omnichannel marketing (personalized promotion), campaign performance metrics, functional collaborations and third-party engagements, to ensure a robust and cost-effective commercialization strategy.

We also support several leading life sciences organizations with MLR automation, regulatory compliance and commercial analytics - including HCP segmentation and targeting, next-best-action and value-based pricing.